West Country is a place to push boundaries, face challenges and rendezvous with fellow free spirits. Your connection to the land will only deepen as you traverse the peaks and canyons of the Canadian Rockies.
Here, thousands of acres grow some of the most relied-upon crops in the world. Between fields of barley and wheat, you’ll discover Canada’s Wild Side in its charming towns. Experience the draws of the rural way of life.
Acquaint yourself with Alberta’s vast rolling hills and admire the Canadian Rocky Mountains beyond. Soak in the ambiance of a peak-filled horizon as you seek adventure in wide-open plains.
Discover a place where archeological and natural wonders divulge secrets of yesterday. Where spaces and skies span as far as the eye can see. Where Canada’s Wild Side awaits.
Featuring landscapes like nowhere else on earth, the Canadian Badlands will transport you to another time and place. From prehistoric fossil beds and rocky canyons, to coal mining ghost towns and cowboy hangouts, there’s plenty to discover in this unique area.
The Lakelands is a destination for those in pursuit of year-round adventure, yearning to harness their Wild Side. Break from the beaten path and seek escape in the region’s untamed forests and bountiful lakes.
Explore this northern hideaway and allow your Wild Side to run rampant through the region. This is a place for those who push harder, trek further and seek escape from everyday norms.
West Country is a place to push boundaries, face challenges and rendezvous with fellow free spirits. Your connection to the land will only deepen as you traverse the peaks and canyons of the Canadian Rockies.
Uncover one of Canada’s best-kept secrets. An absence of crowds in the Southern Rockies makes the views, experiences and journeys that much more special. Take your time to connect with nature and enjoy the sights—there’s nobody else in line.
Canada's wild child and the gateway to the Rocky Mountains. The city is filled with award-winning restaurants and shopping and makes the perfect springboard for mountain adventures.
We call them Wildlands for a reason. Boundless undisturbed wetlands, lakes and boreal forest attract all kinds of wild things. Enjoy solitude and natural beauty in this secluded northern region.
Navigate prairie parklands, rolling hills and soaring summits in one of Alberta’s most geographically diverse regions. As you discover Canada’s Wild Side, you’ll ignite yours.
Whether it’s a massive peak, a groomed run or a delicate wildflower, the Canadian Rockies will take your breath away again and again. Formed when continents collided, this is a place for adventure, discovery and serenity—sometimes all at once.
Picture bubbles trapped in the ice of winter lakes, frozen and flowing waterfalls and boundless wilderness paths. Paired with the wild horses, sheep, grizzly bears and other animals, you might feel like you’ve stepped into a nature documentary.
Adrenaline-spiking adventures
Awaken your Wild Side among rugged cliffs and white-water rapids, on ATVs and vast backcountry trails. Experience the thrill of reaching new heights as you conquer soaring peaks.
Traditional experiences
Learn to live off the land with the help of Indigenous guides. Medicine walks, animal tracking and navigation are all skills you can pick up—with the right teachers, of course.
Highlighted attractions
Banff Canyoning
Banff Canyoning is here to bring you to some of the most epic places in the Canadian Rockies!
Experience the traditional and modern-day lifestyle of the Cree and Saulteaux people, skills such as animal tracking and snowshoeing, horse riding, archery and many others.
Rocky Mountain House balances values of outdoor exploration and historic preservation. The passion for discovery is evident throughout the town's history and is still alive today.
Venture through the gateway to Western Alberta. Bordering the Canadian Rockies, vast forests and glittering rivers, Sundre is filled with friendly local trailblazers.
Want to stay somewhere unique in Canada? Travellers can rest their heads in a grain silo, medieval tent, clear-walled geodome and more at these welcoming and original retreats in Alberta.
David Thompson Country is Alberta’s untamed mountain playground, stretching along the eastern slopes of the Canadian Rockies. Less travelled than Banff or Jasper, this region offers raw beauty and year-round adventure.
What are some of the best things to do in winter in Alberta? Turn to Indigenous tour providers and businesses for authentic experiences that blend culture and nature.
This Alberta road trip itinerary is packed with inspiration to help you explore the province’s most iconic destinations, lesser-known tours and hidden gems. Find hikes, gondolas and waterfalls in the Canadian Rockies, plus things to do in Calgary and Edmonton, and arguably the most scenic highway on the planet: the Icefields Parkway.
Saddle up for unforgettable equine experiences as you journey across cowboy country. See sweeping views of Alberta's foothills, filming location of one of Netflix's most-watched shows, Heartland.
